Branding

Developing a Conversation: How to Improve Your Video Interviews

Developing a Conversation: How to Improve Your Video Interviews

As a video production business, we know all too well that filming video interviews can be challenging. Whether you’re working on promoting a business, telling someone’s story in a documentary, or crafting an informational video, you want to get the best interview possible. While some clients feel comfortable in front of the camera, most others do not.

Portraying Your Brand: How to Advertise Your Business in a Video

Portraying Your Brand: How to Advertise Your Business in a Video

It’s easy to get caught up trying to convince customers to buy your product, advertising to everyone. Instead of trying to force a connection with every customer, focus on creating advertisements that reflect your business’ goals, strengths, and attitudes. This strategy should help you find customers that are compatible with your brand.