Wind Blog
Our view in 24 frames
Social media has changed the way we interact with each other as well as the way we market. People are being exposed to more products than ever before thanks to posts their friends liked appearing on their pages, targeted ads, and a variety of other means. When done correctly, someone casually scrolling through Facebook in the morning could become a loyal customer of your company. But how do you catch their eye?
If you’ve ever spent any time around a filmmaker, or even if you know anything about filmmaking, you have likely heard the term B-Roll before. Though the phrasing of the word as we know it wasn’t coined until a few decades ago, the concept has been around since the beginning of film. From this basic information, you probably know it’s something pretty important in the industry; but what exactly is it?
As a filmmaker or photographer, if you’re working with different kinds of clients and talent, it’s important to understand the difference between commercial and editorial style work. You want to know the difference so that you can approach each kind of project differently in ways that are appropriate for the work.
One growing part of the video production world is drone photography and videography. Whether you want to fly a drone for recreation, or for commercial purposes, it’s required that you register your drone. Additionally if you plan on flying commercially, you also need to get a drone pilot license. The registration and licensing processes are listed out on the Federal Aviation Association website (FAA), but it can be confusing if you’re new to the process. However, we made a simplified guide to help you out.
Whether you’re looking to place your camera on a stationary object like a tripod, or you’re looking to capture lot’s of dynamic movement with a stabilizer, there are things you should know to get the best quality out of your camera equipment. Each piece of equipment is a specialized tool designed for specific jobs. This means you want to know how to approach using each tool, so that you can pick the right ones for your next video shoot.
